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Felix the Cat was created in the silent in the silent film in the 1920`s. This Felix sign belongs to the L.A. automobile dealer Winslow Felix, who opened Felix Chevrolet in 1921 at 12th Street and Grand Avenue. Felix was a friend of filmmaker Pat Sullivan, whose animation studio created the pop culture icon. Today Felix Chevrolet is located at Figueroa and Jefferson near the USC campus. The sign was installed in 1957 and has been a familiar sight to generations of students and drivers.