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A 2018 Ferrari 812 Superfast sports car on display in a car show. Ferrari is an Italian luxury sports car manufacturer based in Maranello. Founded by Enzo Ferrari in 1939 out of Alfa Romeos race division as Auto Avio Costruzioni, the company built its first car in 1940. However, the company`s inception as an auto manufacturer is usually recognized in 1947, when the first Ferrari-badged car was completed